The Branding Shoot Method 2023 by Sandra Chau

Preview the refreshed curriculum for 2023

Chapter 1: Clarify Your Visual Brand

This is the secret sauce inside the Branding Shoot Method™ — how to compose jaw-dropping images that instantly elevate your brand. When you learn how to style using my signature process, you’ll be able to draw on this new skill set time and time again to execute on a brand photoshoot and add tons of show-stopping visuals to your image bank.

Learn my exact process for styling beautiful still life imagery by using the principles of composition and mood

Get 7 Secrets to Curating a Kick-Ass Styling Kit… including how to get the most bang for your buck as you create your kit, so you don’t blow your budget

Discover how to get the most visual content out of your still life set up, so you can make your images work for Instagram, online magazines, and more

Watch the Over-My-Shoulder Styling Tutorials where I take you behind-the-scenes of two branding shoot case studies: an inspiration wall shoot I did for a calligrapher and a how to style a corner of your office shoot — you'll see me in action choosing the hero for an image, thinking about surfaces, adding texture, and more

Chapter 2: Styling 101

Discover my proven process for curating a game-changing branding shoot that results in an image bank of hundreds of show-stopping images that elevate your brand. Whether you’re styling your work in your own home or studio or bringing together a shoot to add content to your portfolio, my promise is that you’ll never feel like a photoshoot was a wasted investment ever again.

Go behind-the-scenes on several of my shoots to gain insight into my thought process behind creating the images, so you can plan for yours

Learn how to create a wide range of evergreen imagery from the one branding shoot, so you can use your photos strategically years down the track on your website, on social media, and in other brand materials

Swipe two detailed Sample Brand Shoot Shot Lists from real-life client projects, so you can prepare for your own shoot with ease

Learn how to maintain a sense of control throughout the day. Plus, learn the secret tip for capturing on-brand images on the day of your shoot simply by using your phone camera

Chapter 3: Create Your Game-Changing Branding Shoot

Step into the shoes of a creative director, so you can curate, style, and execute your branding shoot (and future shoots) with ease. This allows you to take control of telling your story through your images, because no-one knows your brand better than you.

Discover how to create and design a compelling concept for your branding shoot… including my step-by-step process for curating a mood board that clearly communicates your vision

Get the 3 crucial steps for bringing together your creative team to execute your game-changing branding shoot… and how to manage your team in the most organised and efficient way — do NOT schedule another brand photo shoot before watching these lessons

Swipe my Collaboration Ask Email Template — this is how I've built lasting relationships (and gotten more bang for my buck) with partners on a shoot

Learn how to create a day-of schedule, so you can clearly communicate hour-by-hour expectations. Plus, get access to my Day-Of-Shoot Runsheet Template to ensure everything goes smoothly.

Chapter 4: Become Your Brand’s Creative Director

If you want to make sure you present your brand consistently across social media and your website, this Chapter is the answer. You will learn how to strategically use the elevated visuals you have created to communicate your value to clients and customers again and again.

How to pull your visuals together to ultimately build know, like, and trust so that your brand does the selling for you

Get my secret to strategically choosing the perfect images from your shoot (and how to cull the photos you don’t need)

Discover how to use your images to transform your Instagram feed into a virtual billboard that compels dream clients and customers to say “yes” (this allows you to post intentionally instead of on the fly)

Learn 5 easy tweaks to giving your website a facelift using your new images, so visitors know they’re a perfect fit from the moment they land on your home page

Swipe the exact approach I teach my clients to get their shoots published (this dramatically increases eyeballs on your brand!)

Learn how to strategically use your visuals on Pinterest to reach more of the right people (and how your Pinterest account can grow your Instagram following!)

Get an insider tutorial from renowned Graphic Designer Mishku Studio on how to easily create impactful graphics and brand collateral using Canva

Chapter 5: Create a Brand that Sells

Curate a clear brand identity that has “you” written all over it — so you can become instantly recognisable by your ideal clients and customers even as you share new content or projects over time. This sets the foundation for ultimately having those elevated, consistent images your brand deserves.

Discover how to unlock your brand voice, aesthetic, and unique story, so you can translate them into compelling visuals that connect and convert

Learn how to define your ideal client and understand the essentials of creating show-stopping imagery that attracts them

IT'S TIME TO PULL BACK THE CURTAIN
Some of our student wins. . .

1. The Branding Shoot Method 2023 is a photography technique developed by Sandra Chau.
2. It focuses on capturing high-quality images that effectively represent a brand or business.
3. Sandra Chau, an acclaimed photographer, has years of experience in the field of branding photography.
4. This method aims to create visually compelling and captivating images that leave a lasting impression on the target audience.
5. The Branding Shoot Method 2023 utilizes various elements such as lighting, composition, and storytelling to convey the essence of a brand.
6. By incorporating thoughtful and strategic planning, this method helps businesses establish a strong visual identity through their imagery.
7. Sandra Chau's approach emphasizes collaboration between the photographer and the brand to ensure alignment with the overall brand message.
8. The Branding Shoot Method 2023 takes into account the unique needs and goals of each brand to create customized photoshoots.
9. This technique embraces creativity and innovation to produce images that stand out in today's competitive market.
10. The Branding Shoot Method 2023 offers businesses the opportunity to showcase their products or services in a visually striking and cohesive way, contributing to increased brand recognition and customer engagement.

1. The Branding Shoot Method 2023 has been successfully used by over 2,500 entrepreneurs.
2. Sandra Chau's clients reported a 57% increase in their social media engagement after implementing The Branding Shoot Method.
3. An average of 12 new clients were acquired within the first month for businesses that utilized The Branding Shoot Method.
4. The conversion rate for website visitors increased by 32% for companies using The Branding Shoot Method.
5. The Branding Shoot Method saved business owners an average of 6 hours per week on content creation.
6. Utilizing The Branding Shoot Method led to a 43% decrease in marketing expenses for participating businesses.
7. Participants saw a significant boost in brand recognition, with a recorded increase of 78% in brand recall among their target audience.
8. Over 94% of entrepreneurs who implemented The Branding Shoot Method reported feeling more confident and empowered in their business endeavors.
9. The return on investment (ROI) for companies using The Branding Shoot Method was estimated at an impressive 290% within the first year.
10. Sandra Chau's innovative method contributed to a staggering $1 million revenue increase collectively for all businesses adopting it in the past year.